Sorry, no posts were found
‘Clean’ Beauty Uncovered: Clearing Up the Hype
The ‘clean’ beauty trend has generated a massive shift within the skincare industry, but what is it, and what does it mean for consumers?
Key Features of ‘Clean’ Beauty:
The term ‘clean’ is interpreted in various ways, and marketing phrases like ‘non-toxic’ or ‘chemical-free’ are often used – sometimes resulting in misleading claims for consumers. Common features of ‘clean’ beauty includes:
🔎Ingredient Transparency: The disclosure of ingredients by the brand.
🧪Safety: The avoidance of known irritants or potentially harmful ingredients.
🌎Sustainability: Eco-conscious and sustainably sourced packaging and/or ingredients.
Is It ‘Clean’?
Let’s break down some common questions and often misleading myths to sort the facts from the fiction:
‘Clean’ means 100% natural = FALSE❌
Not necessarily! Brands can focus on natural formulations; however, synthetic ingredients can be included if deemed safe.
Chemicals Are Bad = FALSE❌
No, this is a very common misconception! ‘Clean’ beauty avoids harmful chemicals but doesn’t ban all of them. Everything, including water, is a chemical, …
Batch Variation: Why Your Natural Skincare Product Isn’t Always The Same
Using natural ingredients in cosmetics means that from batch-to-batch there will always be small differences, but why does this happen?
Maybe the colour isn’t quite the same shade as last time, or the scent isn’t as sweet. This is called batch variation, and while it may seem unusual, there is no need for concern – it’s just the charm of working with nature where no two batches are ever the same.
Let’s look at some frequently asked questions about natural skincare and batch variation and what it means about the natural ingredients used:
‘Why is the look, feel, or smell of my natural product different to the last one I bought?’
Even with identical ingredients used in each batch, environmental and seasonal conditions affecting those ingredients often cause variations in the final product. Let’s use the example of picking two apples from the same tree at the same time; even though the fruit …
‘Superfoods’: Feeding Your Skin
As the saying goes, ‘you are what you eat,’ so why not nourish your skin the same way you nourish your body?
Brands are infusing their products with ingredients that most consumers would commonly find in the fresh food aisle of a supermarket. So why use these ‘super foods’ in skincare?
Whether you are looking to add super foods to your diet or your skincare regime, let’s look at some of the trending superfood ingredients within the natural skincare world and why they are used:
🔵BLUEBERRIES: Rich in vitamins & antioxidants
Skin concerns: Aging skin, effects of exposure to everyday pollution
Blueberries have extremely high levels of antioxidants, which acts like a shield to the skin protecting it against harmful free radicals and pollutants. It also contains Vitamin C and E which can also assist with brightening the complexion and helping with uneven skin tones.
Used in – Face Cleaners, Face Cream, Oil-based products
🍄MUSHROOMS: Anti-inflammatory
Skin …
Australian Native Flora: The Homegrown Heroes
The Australian landscape is undoubtedly one of the most beautiful and diverse; but it is also exposed to some of the harshest conditions on the planet.
Exposure to these extremes have over time allowed our native flora to develop and adapt, with them producing some of the most powerful bio active ingredients.
Let’s look at some of our favourite Australian native botanicals and how they are used in skincare?
Ingredient
Key Benefits
Potential Uses
🍈 Kakadu Plum
Rich in Vitamin C, Skin brightening
Powerful skin brightener. Protects against free radical damage, helps with hyperpigmentation, promotes firmer, radiant skin. Contains 100x more Vitamin C than oranges.
🍇 Davidson Plum
Regenerative, Anti-ageing/Age- delaying
Encourages collagen and elastin production, reduces fine lines and wrinkles, high in antioxidants to assist with dark circles, puffiness, and pigmentation.
🌿 Kangaroo Paw
Essential fatty acids, Anti-ageing
Rich in linoleic acid, strengthens skin barrier, protects against free radicals and pollution, locks in moisture, helps reduce fine lines and wrinkles.
🍑 Quandong (Desert …
Ethical Beauty: Understanding Vegan & Cruelty Free Skincare
The rapid growth of veganism has transformed the skincare industry, as eco-conscious consumers now expect cruelty-free, plant-based beauty alternatives that are safe for both animals and the planet.
Let’s explore vegan and cruelty-free skincare, their differences, and what you need to look for when choosing your products.
What is vegan skincare?
Vegan-friendly skincare eliminates all animal derived ingredients and is exclusively made from plant and mineral-based ingredients only. Vegan products are cruelty-free as they avoid testing on animals and using animal-derived ingredients in the formulation.
Why should I switch?
Vegan brands or products are marketed as more eco conscious which means that not only are they promoting a cleaner product for you as the consumer, but also one that is kinder to animals and the planet overall.
What are the impacts of vegan skincare?
If you have decided to transition from your current products to vegan, you automatically minimise your carbon footprint. Using vegan skincare not …
From Concept to Reality: How to Design a Skincare Product
Want to design your own skincare line but unsure of where to begin?
If you feel confused by different ingredients, and their benefits and don’t know how to create your product, we can help!
Here are some tips from the My Skincare Manufacturer’s Research & Development (R&D) Team on how to start:
Step
Key Focus
Questions to Consider
#1: ✍ Do Your Research!
Understand your product, target market, and competitors
Why are certain products trending?
What ingredients do competitors use?
Who is their target audience?
What do you like/dislike about competitor products?
How will you compete on the market and make a profit?
#2: ⏰ Plan Your Time & Budget
Budget for development, marketing, and operations
Determine overheads and maximum investment for project
Design costs (branding, website, labelling, packaging), marketing (social media, email campaigns, promotions, content creation (reviews, collaborations, competitions)
Sales management
Product testing (PET/Stability, dermatology, clinical trials)
Regulatory compliance
Plan for future product expansion
Estimated timelines for …
